Certificate Programs
Digital Influence & Media Management Fundamentals
LEVEL
Certificate
METHOD
Online / Physical
DURATION
6 Months
LEVEL
Certificate
METHOD
Online / Physical
DURATION
6 Months
Entry Requirements
- Minimum of 3 credit passes in GCE O/L, including at least a simple pass in English and Mathematics.
Commencement
- March Intake – 1st of March 2025
- July Intake – 4th of July 2025
The Pathway
1. Admission
- Submitting the admission form and identification.
- Assessment of Applicant Eligibility.
2. Workshop
- Basic Introduction to the syllabi and preview of all courses.
- Registration Process.
3. Course
- Comprehensive understanding of social media algorithms.
- Content strategies, and content development.
- Skills in content management.
- Social Media branding.
- Social Media influencing.
The Pathway
1. Admission
- Submitting the admission form and identification.
- Assessment of Applicant Eligibility.
2. Workshop
- Basic Introduction to the syllabi and preview of all courses.
- Registration Process.
3. Course
- 24 theoretical and practical lecture sessions.
- Completion of the Diploma in Performing Arts of Modeling.
4. Examination
- Theoretical and practical exams.
- Successful completion is required to Graduate.
5. Graduation
- Certification awarded, positioning students as icons.
- Marks the beginning of a professional career.
Course Structure And Modules
1. Social Media Foundations and Personal Branding
- Introduction to social media platforms.
- Impact of Personal branding.
- Personal brand identity.
- Right platforms for different niches
- Best practices for profile optimization.
- Portfolio building
- Professional social media Biography
- Cohesive personal image online.
- Analytics for growth.
- Case studies of successful brands.
2. Content Creation, Engagement, and Marketing
- Basics of social media marketing
- Storytelling techniques
- Planning and scheduling content
- Developing a unique content voice.
- Types of contents
- Audience segmentation and targeting.
- Engaging with followers authentically.
- Managing feedback
- Collaborations and partnerships.
- Creating content for evolving trends
3. Professional Growth, Safety, and Trends
- Networking strategies
- Building collaborations
- Exploring monetization opportunities
- Sponsorships, affiliate marketing
- Understanding digital safety
- Practicing online etiquette
- Effective communication
- Adapting to changing trends
- Balance between personal & professional content.
- Planning for sustained social media success.
Course Structure And Modules
1. Social Media Foundations and Personal Branding
- Introduction to social media platforms.
- Impact of Personal branding.
- Personal brand identity.
- Right platforms for different niches
- Best practices for profile optimization.
- Portfolio building
- Professional social media Biography
- Cohesive personal image online.
- Analytics for growth.
- Case studies of successful brands.
2. Content Creation, Engagement, and Marketing
- Basics of social media marketing
- Storytelling techniques
- Planning and scheduling content
- Developing a unique content voice.
- Types of contents
- Audience segmentation and targeting.
- Engaging with followers authentically.
- Managing feedback
- Collaborations and partnerships.
- Creating content for evolving trends
3. Professional Growth, Safety, and Trends
- Networking strategies
- Building collaborations
- Exploring monetization opportunities
- Sponsorships, affiliate marketing
- Understanding digital safety
- Practicing online etiquette
- Effective communication
- Adapting to changing trends
- Balance between personal & professional content.
- Planning for sustained social media success.
Programme Fees
- Course Fee: Rs.19,500/= + Registration Fee: Rs.3,800/=
